Frankly Fridays
The place where we answer your real life marketing questions so you can eliminate waste in advertising, grow your business, and achieve the big dream
PROS VS. AMATEURS
About 15 years ago I got my first chance to play in a band full of professional…
The Clothes Monster
“Okay, so our film is going to be about a clothes monster! What do you think?” Silence….
Digital Dazzle
“TV is dying off, isn’t it? And no one listens to radio anymore for sure, right? We’ve…
When Stars Align
I was 17 years old sweeping the floors at a music store, begging for my chance to…
Complexity And Growing
Several people reminded me this week how crucial discomfort is to growing. Then Bill Eckstrom convinced me beyond the…
A New Set Of Joneses
The newer car. The bigger house. The better body. These are just a few of the measuring…
Limitation is the Springboard of Creativity
[vc_row][vc_column][vc_single_image image=”2101″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1519426857763{margin-bottom: 0px !important;}”] Jimi was too poor to afford a guitar designed for…
40 Years Ago I Owned An Advertising Agency
[vc_row][vc_column][vc_single_image image=”2094″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1519426388741{margin-bottom: 0px !important;}”]Jim swirled his glass of wine and leaned back in his…
The Expectations of Body Builders & Billionaires
[vc_row][vc_column][vc_single_image image=”2079″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1519679151235{margin-bottom: 0px !important;}”] EXPECTATIONS ARE BETTER THAN GOALS I sat down with a…
Business, People, and Fish
[vc_row][vc_column][vc_single_image image=”2075″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] By the bass boat in his garage and the four days a week…
Straight For The Hard Stuff
[vc_row][vc_column][vc_single_image image=”2072″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] I’m not sure why this year was so hard for so many, but…
How To Be Heard In 2018
[vc_row][vc_column][vc_single_image image=”2067″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] In a few days we’ll all relish in the joy of giving and…
20 hours. 20 days. 20 years.
[vc_row][vc_column][vc_single_image image=”2060″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] Bad news at the doctor. An abusive relationship. A traumatic childhood. You…
Good Dads and Business
[vc_row][vc_column][vc_single_image image=”2051″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] They say you have to be thick skinned to be in business. They…
When It’s Time To Race
[vc_row][vc_column][vc_single_image image=”2047″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] My friend Jim is a car nut, racing guru, and a fantastic teacher….
Writing The Real Story
[vc_row][vc_column][vc_single_image image=”2045″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] I lost a friend this week. It hurts. I’ve always loathed cookie-cutter obituaries…
My Making Room Guarantee
[vc_row][vc_column][vc_single_image image=”2041″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] What’s the next great thing on your list? One year from now, how…
Shiny Object Syndrome
[vc_row][vc_column][vc_column_text]You open your email, scroll through your social feed, or take an unsuspecting call and BOOM, there…
If You’ll Just Let Them
[vc_row][vc_column][vc_single_image image=”2036″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Everyone has something to teach you if you’ll just let them. Who have you let…
How To Be Wave Proof
[vc_row][vc_column][vc_column_text] As business owners and as humans, we tend to become entitled to the status quo; What…
Why Your Writing is Boring
[vc_row][vc_column][vc_single_image image=”2031″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] Like all talents, we assume that “being a good writer” is something gifted to…
“We believe that marketers who can't teach you why are just a fancy lie.”