Don’t Be That Guy

Your friend is telling you a story about how she was trapped in an abandoned building. She’s just about to get to the part where she was saved and some slimy salesman walks up and starts blurting his pitch. Who does this guy think he is?!! Most advertising is that guy, interrupting your music, videos,…

The Law of Conservation of Attention

Like energy, attention cannot be created or destroyed. It merely changes from one form to another. The mind is always reacting to something, asleep and awake. In physics, energy changes form through a chemical reaction, often sped up by the addition of a catalyst. In communication, attention changes form through attention reaction. So what is…

How To Fly Your Business

As a student pilot I was taught a fundamental order of flight operations: Aviate – Fly the damn thing! No matter what is going on, staying in control, in the air comes first. Navigate – Know where you’re going, adjust the controls to get to that destination. Communicate – State your position and your intentions…

Advice for College Students

Campuses will soon be swarming as the pursuit of college education resumes. Having had the opportunity to interview dozens of graduates recently, I’ve observed patterns in those who’ve exited college with more than a piece of paper. The following is a collection of advice gleaned from those observations:   1. Use your status as a…

They Saw It Coming

Have you ever delivered the punchline to a joke and received no laughter? Have you ever made a presentation to an unamused audience? Have you ever delivered an experience at your business that got zero reviews? They saw it coming. Expected punchlines, boring slideshows, and average customer services will never move the needle! Master comedians,…

The You Show

  Three wise friends. Three golden nuggets. Three weeks. These were things I definitely needed to hear, and I’m wondering if they might do you some good too.   It’s okay to be critical of yourself – If you’re not at least once in a while, you’re probably a sociopath. Abandon the cares of the…

Tom, Henry, Steve and You

Independence Day   Pissed off. Inflamed by the belief there was a better way. Unmotivated by the odds against them. Thomas Jefferson, Henry Ford and Steve Jobs had this in common. I believe that you and I have it in common with them too. The business of becoming an independent country is not unlike the…

I Was Not Prepared

I have been pursuing my bachelor’s degree for the past four years and recently was hired at Frank and Maven as an intern. One thing I learned immediately was how unprepared I was for the business world.  At first, I felt shell shocked as a lot of information was flying at me all at once.…

Tell Your Time Where To Go

  “Time is more valuable than money. You can get more money, but you cannot get more time.” At first, Jim Rohn’s wise words had me fretting. I can never get time back! Once it’s gone, it’s gone.   I have a budget for my money.   If time is more valuable than money, why…